1. Introduction
Pehchano.in ("Platform") is owned, managed, and operated by Ellvero Technologies Pvt. Ltd. ("Company", "we", "us", or "our"), a company incorporated under the laws of India. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our mobile or WhatsApp-based verification services, or interact with any part of our platform.
By accessing or using Pehchano.in, you agree to the terms of this Privacy Policy. If you do not agree, please discontinue use of the Platform immediately.
2. Information We Collect
2.1 Personal Information
When you create an account, subscribe to a plan, or link your WhatsApp number, we may collect:
- Full name / display name
- Email address
- Phone number (optional)
- WhatsApp number (if you choose to link it)
- Password (stored in hashed, encrypted form — never in plain text)
2.2 Usage & Scan Data
When you use our scam detection services, we collect:
- URLs, UPI IDs, challan numbers, or bank details you submit for checking
- Scan results, risk scores, and detection metadata
- Timestamps, response times, and the channel used (web, WhatsApp, API)
- A one-way hash of your IP address (we do not store raw IP addresses)
2.3 Payment Information
We do not store your credit card, debit card, or net banking credentials. All payments are processed by third-party payment gateways (e.g., Cashfree). We only retain transaction identifiers, plan details, and payment status for record-keeping purposes.
2.4 Automatically Collected Data
- Browser type and version
- Device type and operating system
- Referring URL and pages visited
- Cookies and similar tracking technologies (see Section 7)
3. How We Use Your Information
We use the information we collect to:
- Provide, operate, and improve our scam detection services
- Create and manage your account
- Process subscriptions and payments
- Send OTPs for WhatsApp verification (only when explicitly requested by user)
- Respond to user-initiated WhatsApp verification queries — we do not send unsolicited messages
- Maintain scan history and check logs for your reference
- Detect abuse, prevent fraud, and enforce rate limits
- Analyze aggregate, anonymized usage patterns to improve accuracy
- Communicate service updates, security alerts, and policy changes
- Comply with legal obligations
4. How We Share Your Information
We do not sell, rent, or trade your personal information. We may share data only in the following circumstances:
- Service Providers: With third-party vendors who help us operate the platform (hosting, payment gateways, analytics), under strict confidentiality agreements.
- Legal Requirements: When required by law, court order, or governmental authority, or to protect our rights, safety, or property.
- Aggregate Data: We may share anonymized, aggregated statistics (e.g., "X scams detected this month") for research or public awareness. This data cannot be used to identify individual users.
5. Data Retention
We retain your personal information for as long as your account is active or as needed to provide services. Scan logs are retained for a reasonable period for analytics and service improvement. You may request deletion of your account and associated data by contacting us at support@ellvero.com.
6. Data Security
We implement industry-standard security measures to protect your data, including:
- HTTPS/TLS encryption for all data in transit
- Passwords hashed using bcrypt (never stored in plain text)
- IP addresses stored as one-way SHA-256 hashes
- Database access restricted to authorized services only
- Regular security reviews and dependency updates
However, no method of electronic transmission or storage is 100% secure. While we strive to use commercially acceptable means, we cannot guarantee absolute security.
7. Cookies & Tracking
We use cookies and similar technologies to:
- Keep you signed in across sessions
- Remember your language preference
- Analyse website traffic via Google Analytics (anonymized)
You can disable cookies in your browser settings, but some features may not work correctly without them.
8. Your Rights
Subject to applicable law, you have the right to:
- Access the personal data we hold about you
- Correct inaccurate or incomplete information
- Request deletion of your account and personal data
- Withdraw consent for data processing (where consent is the basis)
- Object to processing of your data for certain purposes
To exercise any of these rights, please contact us at support@ellvero.com.
9. Third-Party Links
Our Platform may contain links to third-party websites or services. We are not responsible for the privacy practices of those third parties. We encourage you to review their privacy policies before providing any personal information.
10. Children's Privacy
Pehchano.in is not intended for use by individuals under the age of 18. We do not knowingly collect personal information from minors. If you are a parent or guardian and believe your child has provided us with personal data, please contact us and we will promptly delete it.
11. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last updated" date. Continued use of the Platform after any changes constitutes your acceptance of the revised policy.
12. Governing Law
This Privacy Policy is governed by and construed in accordance with the laws of India. Any disputes arising out of or in connection with this policy shall be subject to the exclusive jurisdiction of the courts in India.
13. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy, please contact: